WHAT FOR FW17 CAMPAIGN
From ordinary to extraordinary. This is the motto of What For, a shoe brand designed in Paris which claims to create a chic and nomadic atmosphere. Expert of the luxury shoe, What for always pays attention to the details and restyle each collection with a sharp art direction. For the FW17 campaign, we created a whole artistic direction to englobe all the visuals surrounding the collection.
Art Direction, Photography, Film Direction, Production.